DFA Board Pictures & Bio

Northeast Chapter Board Members


Ed Treacy
DFA Board Chairman
Franchisee-Maryland
301.865.1208 office
etreacy@dominostmi.com
 
Ed Treacy started with Domino’s in 1988 as a driver with Team Washington.  He became Manager in 1989, and Area supervision in 1991.  Ed franchised in 1995 and now owns 11 stores in Maryland.  
 
Ed is the Baltimore DMA President and CAB for the Maryland Distribution Center.  Ed is currently an elected Northeast Board Member of the DFA.
Ed and his wife, Kristin, have five children: Ned (11), Jude (10), Devin (9),  Emma (7) and the newest edition, Katherine, is 6 months old.  Ed enjoys coaching his children’s sport teams.  
 
Why do you choose to serve on the DFA Board?  I am very excited to have the opportunity to represent the franchisees from the Northeast. Being on the DFA Board will allow me to voice the successes and issues that face the members of the Northeast Chapter.
 
Which resources do you recommend that franchisees utilize to benefit their business? By far, the most beneficial resource for me has been networking with other franchisees. Over the years I have found that the “operational sharing” portion of meetings to be an excellent source of new ideas to help my franchise perform better. I believe you should seek out franchisees that are having success and find out what they attribute their success to.
 
 
Seth Gollhardt
Franchisee-Pennsylvania
570.639.5579 office
seth@nepadominos.com
 
Seth Gollhardt started as a Domino’s Pizza delivery driver in Maplewood, MO in 1984 while attending Washington University.  He purchased his first store in Chicago in 1986.  One year later, that store was sold and he bought 2 stores in Northeastern  Pennsylvania.  Seth’s company is named PSI Pizza based on his commitment to great Product, Service and Image.  PSI Pizza now operates 8 Domino’s Pizza stores in the Wilkes-Barre and Scranton area.  As proud as he is of his Domino’s Pizza success, his biggest joy is his family.  He met his wife, Darcy, when she went to apply for a job at a pizza competitor.  They have three children Jared, Amber & Bryden. 

Why do you choose to serve on the DFA Board? All of my life is invested in Domino’s Pizza.  Anything I can do to help the success of the Domino’s Pizza system is very important to me.  I hope that my years of experience can be helpful to the Association.

Which resources do you recommend that franchisees utilize to benefit their business?  Much of what I do has been copied from other franchisees.  We have over 1,000 franchisees to learn from.  Instead of breaking new ground on every issue you can gain by the experience of the group.   A great place to start are the DFA meetings.  Try to come home with at least one great idea to implement and also make friends with at least one new franchisee.  These network contacts are important not only for the information you can gain but also as a personal resource.


Rob Rivard
Franchisee-Massachusetts
978.697.4396 office
978.697.4396
rrob1970@aol.com

 
Rob has 22 years with Domino’s Pizza and 15 years as a franchisee.  Rob started as a corporate store manager and later worked for franchisees Don Prouse and Harry Muessner.  Rob has been a board member of the Boston DMA for 10 years and a 2005 Gold Franny winner.  He currently operates (8) stores in Boston, Massachusetts.  Rob has maintained positive AWUS growth for 13/15 years as a franchisee.  His AWUS for 2009 is nearly $20,000 and over 10% positive YTD.  Rob takes great pride in having helped several managers become franchisees.  He is married with (3) children.

Why do you chose to serve on the DFA Board?  chose to serve to help make our DFA a strong voice for 90% of the franchisees and to help align the visions of DPLLC and DFA.  They work for all parties.

Which resources do you recommend that franchisees utilize to benefit their business? Our franchisees collective knowledge and willingness to help each other is what sets us apart from independent operators.  The DFA will continue to improve communications making that knowledge immediately accessible.  The vendor partnerships are valuable and will be far greater once we are negotiating with the leverage of 4,000 stores.  The DFA and DPLLC must work together to provide us a sustainable competitive advantage.  Franchisees are the backbone of this brand.  The long term success of Domino’s Pizza requires those franchisees to be strong and successful.



Southeast Chapter Board Members

Greg Fox
Franchisee GA and SC
770-867-2201 (O)
770-826-2266 (Cell)
pizzafox@comcast.net
 
 
Greg Fox started working for the corporation in Atlanta, GA in 1990 in the management development program. He held various positions with DPZ before franchising 4 stores in Cape Cod, MA in 1996. He built 3 additional stores and sold that group in 2006 and returned to Atlanta and purchased 15 stores from Mike Conway in the Atlanta DMA. He currently owns 30 stores in the
Atlanta, GA and Columbia, SC markets. A Gold Franny winner, Greg also serves on the Franchise Leadership Committee with DPZ.
Greg has three daughters, Caroline, Kiernan and Bridget. He enjoys playing golf, fishing and just about anything outdoors.
 Why do you choose to serve on the DFA Board?
I choose to sit on the DFA board to help unify the franchise body and be a positive voice in dealing with the corporation on the various issues and challenges we all face every day.
Which resources do you recommend that franchisees utilize to benefit their business?
The best resource we have as franchisees is our fellow franchisees. There is so much information out there and the Domino’s
family is always willing to share.


 
 
Osman Qasim
Distribution Committee Chair
Franchisee-North Carolina
704.223.1440 cell
osmanq1@gmail.com
                                               
Osman started with Domino’s 22 years ago in High Point, N.C. He franchised his first store 17 years ago in 1989. Osman has received multiple Gold Franny awards and is a member of the Distribution Advisory Board.
 
Osman resides with his wife, Shamsa, and two daughters, Sacha and Noor, in Salisbury, N.C.
 
Why do you choose to serve on the DFA Board? Being on the DFA Board is an opportunity to represent the views, issues and concerns of the franchisees of the Southeast chapter. As a representative organization DFA is uniquely capable of working with
DPLLC, our vendors and partners to protect the interests of franchisees.
 
Which resources do you recommend that franchisees utilize to benefit their business? Our most valuable resource is the collective experience and wisdom of the Domino's franchisees. Call and seek out franchisees and see how some are applying fresh ideas in their business in the areas of training and development, marketing, finance management etc.
 


Midwest Chapter Board Members
 
 
Ray J. Montez
Franchisee-Illinois
630.783.0300 office
rmontez@dominos-chicago.com
              
Ray Montez began his Career on October. 10th 1984 as a Supervisor in Training for RPM Pizza.  Twenty-four years later he is a 16 store Franchisee in Chicago, Illinois.  He has been recognized numerous times by various organizations over the course of his Domino’s career.  His most rewarding is having helped team members become franchisees.  Ray truly enjoys gardening and anything that might include his grandchildren.
 
Why do you choose to serve on the DFA Board?  I feel that I have a unique ability to inspire Franchisees to work together and to accomplish a goal.  I have always been active in our Franchisee Association because of the wealth of information that has been available to me and in turn, my opportunity to impact a fellow franchisee.
 
Which resources do you recommend the franchisees utilize to benefit their business?  As franchisees we have 2 fantastic resources.  The first is ourselves, the wealth of information that resides in our membership is incredible.  The second is our Franchisor, I believe that as the dynamics change at the World Resource Center, our Franchisor will continue to help us be superior to all of our competitors.
 
 
Bill Graves
Franchisee
612-306-0679
badgraves@aol.com

Bill Graves started as a Domino's Pizza driver in 1981 with Mike Conway, only to become a franchisee some four years later in the year 1985 in a small town in Willmar, Minn. They now operate 51 stores in five states under the parent company of Dough Management, Inc. They operate their stores with the help of Dave Randall in Minnesota, Randy and Heidi Halberg in Wisconsin, and Dennis Denman in West Virginia, all operating partners in different areas.
 
In addition to serving on the DFA Board, Bill serves or has served on several other boards and committees. Currently, he serves on the Forum Board and the Willmar Airport Relocation Committee.
 
Bill and his wife, Susan, have been married for 12 years and currently have four children. In addition to everything else, Bill is also a part-time "bus driver" with all the activities of the four children.

Why do you choose to serve on the DFA Board?  My reason for being on the DFA Board and for being associated with the board is for unity. We need to work to get the membership to 90-100 percent to send a message to DPLLC that we stand unified in the support of the organization. Although we may not always agree with every issue that comes along, we are working as a group to look after the best issues for Domino's Pizza as a whole. We do this through strong membership.


Chris
Reisch
Franchisee-Kentucky
502-867-7087office
502-316-3456 cell
cdreisch@msn.com
                 
Chris Reisch started with Domino’s Pizza in 1992 as a delivery driver with Team Washington.  In 1996 Chris was the National Safe Driver of the year before becoming a manager in 1998.  Chris became a supervisor in 2001 before becoming a franchisee of 2 stores in KY.  Chris now has 6 stores and has won two Gold Franny’s in 2005 and 2006.  Chris served as Lexington, KY DMA President for 3 years, and also served on Jim Stansik’s FLC for two years.  Chris is currently on the KY distribution center advisory board and sits on the board of the DFA.  Chris is happily married to Deanna Reisch since 1990 and has 3 children Christian II (10), Isabella (8), and Juliet (5).
 
Why do you choose to serve on the DFA Board? 
 When I franchised 6 years ago I was a very good operator, but had to learn the hard way to become a good businessman.  I survived the economy of the last few years with the advice of many great franchisees.  Now, I would like to give back and help others to avoid the mistakes and pitfalls I have hit in my 6 years as a franchisee.  Being a member of the DFA board allows me to be available to others who need help.
 
Which resources do you recommend that franchisees utilize to benefit their business?
Each other.  No matter what we are facing after 50 years of pizza delivery there is a franchisee somewhere in the system who has already gone through what you are facing and can help give invaluable advice.  There is real strength in our collective knowledge.



West Chapter Board Members

Alan Murph
Franchisee-Texas
210.590.1437 office
alan@southtexaspizza.com
 
Alan Murph is President and CEO of South Texas Pizza, Inc dba Domino’s Pizza.   In 1983 Alan started with Domino’s Pizza while attending University of North Texas in Denton, Texas.  While working for Jim Garner in Plano Texas, Alan fell in love with Domino’s Pizza!  In 1985 Alan went to work for DPLLC and after two years, he franchised in San Marcos, Texas in November of 1987.  Currently, Alan owns and operates 31 stores in San Antonio, Texas and serves on the DFA Board of Directors.
 
Alan and his wife, Michelle, met at Domino’s Pizza during the rush and have four children:  Rachel, Derek, Moriah, and Benjamin, all who keep very busy with school, sports, horses, ATV’s, art and music lessons.  Alan and Michelle enjoy working outside, watching classic movies and spending time with their kids and friends.
 
Why do you choose to serve on the DFA Board?  Serving on the DFA Board is an honor, I get to represent the franchisees in the West Chapter and I enjoy learning from others and helping others.
 
Which resources do you recommend that franchisees utilize to benefit their business?  The greatest resources are each other.  Every franchisee has great ideas to share and can learn from one another.
 
 
 
James Gerety
Franchisee-Texas
432.570.1990 office
gerety@clearwire.net
 
James Gerety started with Domino’s Pizza Distribution in 1982 as a General Manager.  He began in Southern California and then moved to Hawaii, Washington and Colorado.  He left the company in 1985 and returned in 1988 as a General Manager for Roger Cohn’s commissary in Tucson AZ.  In 1999, he partnered with Roger Cohn and franchised in Midland/Odessa, Texas.  He now owns 32 stores in Midland/Odessa, Texas and Tucson, AZ.
 
James is married to Cassie Gerety who serves as Operations Director and partner in the business. James has two daughters, Katie, 26 and Christine, 23 as well as 3 step children.
 
James enjoys riding his 2008 Victory Vision and 2006 Honda Goldwing. 

Why do you choose to serve on the DFA Board?
To help erase the lines of division drawn in the sand by DPLLC. I hope that the DFA Board is going to be instrumental in the coming year in bringing fairness and equity between the franchisor and franchisee.

 
Which resources do you recommend that franchisees utilize to benefit their business?  VAP, Wizardline, and Domino's Talk.

 


Mike Brown
Franchisee-Washington
253.474.4831 office
253.468.8557 cell
MBrown8582@aol.com
 
Mike started with Domino’s Pizza Distribution in April 1984 as a Warehouse Team member. He was promoted to Production Team Leader, Commissary Field Representative, Warehouse Team Leader and Operations Director for the Washington Supply Chain Center. During his time with Distribution, Mike was awarded the Master Dough Maker Award, Grace Mours Award (Team Leader of the Year) and served on the Board of Directors for Domino’s Pizza Distribution.  Mike franchised in September of 1994 with four stores in Tacoma, Washington. He currently has six stores in the Tacoma /Puyallup area.   Make has received a Silver Franny, and Million Club, and has served as the Seattle DMA President for nine years.  Mike and his family settled in Tacoma, Washington in 1980 after following his father around the world as a military child. Mike has been married for 26 years with two children that have graduated college and manage stores.  Mike enjoys sports, camping, hiking, traveling and most of all drag
racing his 1970 Nova.
Why do you choose to serve on the DFA Board? I enjoy networking and sharing with other Team Members of Domino’s Pizza. Many people over the years have stepped up to make this a great company. I wanted to pay it forward in thanks to the many great franchisees that have served before me.
Which resources do you recommend that franchisees utilize to benefit their business? Network within the Domino’s Pizza family. I recommend that franchisees join the DFA, attend DMA meetings, rally’s, training classes, or any other chance to network with your fellow franchisees. We (as a group) have a wealth of knowledge about the
business that will benefit each other.


Forum Elected Representatives

Rick Swisher
Franchisee-California
512.402.0820 office
rswisher@lapizza
 
Rick started with Domino’s as a part-time delivery driver while attending the University of Texas at Austin in 1975. At this time, there were only 100 Domino’s Pizza locations nationwide. After graduation, Rick decided to stay in the pizza delivery business and was recruited to help develop and build a competing company, Pizza Express (which Domino’s purchased in 1980). During the negotiations, Rick requested and was granted the rights to develop a large portion of the Los Angeles area, where he currently owns and operates 11 stores. Over the years, Rick has owned other stores in Los Angeles, Northern California, and Austin, Texas, along with assisting and sponsoring numerous franchisees within Domino’s Pizza.
 
In the 1980s, Rick was one of the franchisees who worked to create what is now known as the DFA and served on its predecessors’ boards numerous times. Rick’s service has also included serving as: Forum chair, regional representative for the old DFA, National Advertising chair, NAC member for more than 10 years, local co-op board for close to 20 years, SFA contract committee representative, national awards representative, and numerous other committees as needed from time to time.
 
Rick and his wife, Gail, have been married for more than 22 years. They live in Austin, Texas and have two children: Lauren, a student at the University of Colorado at Boulder, enjoying Joe Romano’s pizzas (thanks, Joe) and Ryan, who is a high school junior.
 
Why do you choose to serve on the DFA Board?  Rick is excited to be asked to again serve and feels he brings a wealth of strength and knowledge to the board. He is confident with all the recent changes in the DFA and believes that together franchisees can make a difference in effecting change. He wants to help advance the DFA to the point that it becomes representative of the majority of franchisees.
 
Which resources do you recommend that franchisees utilize to benefit their business?  The DFA offers a wealth of knowledge to all franchisees and I encourage every franchisee to stay involved and informed. Also stay active in your local market with your DMA and local franchisees. Get together with other franchisees and learn what they are doing and what they have done that has not worked. “We are greater as a group than as an individual.”

Daniel Dain
Franchisee-Texas
361.937.6364 office
361.438.7682 cell
dwdpizza@aol.com
 
Daniel began as a driver in 1984 in Plano, Texas.  He then worked as a manager until June of 1990 upon when he went to work for C.S.P.H. in Dallas.  One year later Daniel was promoted to the supervisor position. He then franchised eight stores in Corpus Christi in December of 1998.  Daniel married Katherine, his wife of 17 years, in August of 1991. He enjoys hunting, offshore
fishing, cycling, and hockey in his spare time.
Why do you choose to serve on the DFA Board? I want to see our membership numbers grow.  He is committed to finding ways to improve store profitabilty and address the issues of the franchisees.
Which resources do you recommend that franchisees utilize to benefit their business?  Meet franchisees at our meetings. Many are happy to share their operational sharing which is valuable in aiding you to run your company more profitably.






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